Schema markup is a type of structured data that is added to web pages to help search engines understand the content and context of the page. Schema markup uses a standardized format called “schema.org” to define the types of information that are included on a webpage and the relationships between those types of information.
There are many different types of schema markup, including:
- Product schema: Used to provide information about a product, including its name, price, availability, and reviews.
- Event schema: Used to provide information about an event, including its name, location, dates, and ticket information.
- Recipe schema: Used to provide information about a recipe, including its ingredients, cooking time, and nutrition information.
- Local business schema: Used to provide information about a local business, including its name, address, phone number, and business hours.
- Article schema: Used to provide information about an article or blog post, including its title, author, publish date, and main content.
- Review schema: Used to provide information about a review, including the reviewer’s name, rating, and review text.
There are many other types of schema markup available, and new types are being developed all the time. By using schema markup, you can help search engines understand the content of your website and provide more relevant and useful search results to users.